President Joyce McConnell stopped by the JBS Global Food Innovation Center last month for some hands-on learning about Beef Sticks for Backpacks, a partnership that feeds Colorado children while providing invaluable learning experience to CSU students.

Beef Sticks for Backpacks is a program co-founded by Jordan Levi, managing member and founder of Arcadia Asset Management, which facilitated the purchase of Five Rivers Cattle, the world’s largest cattle feeding operation. Inspired by a beef sticks donation program he and his wife learned about in 2018 in western Texas, Levi was inspired to bring that idea to school-children throughout Colorado.

President McConnell
JBS Innovation Center